ABOUT

We are committed to sustainability and preserving the natural beauty of our earth.
At Baobab Story, everything from our ingredients to our packaging is eco-friendly, sustainable, and cruelty-free. Natural beauty is all around us. Baobab Story powered by PurpleU strives to reflect the beauty of nature in all aspects of our global business.

Our vision is simple. Provide natural and cruelty free - Premium skincare to those who appreciate deep history and credibility of our product and manufacturer process.

We believe that happiness is the key to success.

Baobab Story is committed to diversity and inclusivity. We work to create unity through shared ideas, values, and a passion for clean, innovative beauty.